19.06.2008 by Zoltan

CyberLions08

The Cyberlions have been announced for another year. Check them all out when you get a chance, but I want to draw attention to the the Grand Prix in online advertising - Sol Comments. If you don’t know about this genius campaign, read about it here. Done by my mate and former colleague, the very talented, Chris Aune.

17.06.2008 by Zoltan

Interactive YouTube

Something big is happening on YouTube. Something which is fundamentally going to change the way you and I use it. They may not look like much, but the newly added annotations allow you to embellish videos and even make them interactive.

Imagine the possibilities. Truly interactive narratives. User-defined endings. And even games (the example after the jump). Unfortunately the embed function doesn’t work, so you’ll have to jump over to check it out.

via Digital Examples

17.06.2008 by Zoltan

Best Friends Again?

I can’t tell if i’m simply too cynical to believe this is true? Its a compelling idea but the tacky Wonka ticket ripoff and the cheesy CEO videos makes me think its part of some ARG to promote a new something. A MMORPG, perhaps its actually called ‘The golden clone’?!?!?! Anyway decide for yourself at Best Friends Again.

via Thrillist

13.06.2008 by Zoltan

the-affair gets FWA

This is a bit old now, but if you don’t follow the FWA you won’t know that my t-shirt brand the-affair recently won the FWA Site Of The Day.

Its a real honour - especially as we don’t quite have the same budget as a global car brand. Needless to say its been very good for us with tonnes of new people checking out the site. Thanks again to our resident Flash guru Kamil Gottwald for making it all happen. And if you’re in the position to give him work then please do, I can guarantee he’ll be amazing.

On a side note, that’s one bloody good business, £23.50 to enter and imagine how many per day they must get?!?! I’m sure it beats the financial hell out of selling t-shirts ;)

10.06.2008 by Zoltan

Conor Harrington

Comfortably straddling the graffiti and gallery worlds, Conor Harrington mashes up the hyper-realist aesthetic of pre-industrial military portraiture with bold swathes of colour reminiscent of contemporary graphic design. The resulting cacaphony can only be described as uniquely powerful.

10.06.2008 by Zoltan

A token of thanks

Normally I hate anything remotely resembling a ‘clever’ way for brands to enter my everyday life. And normally its not unfounded. So it was with apprehension that I opened the slightly bulging packet from ING Direct the other day. But to my great surprise, what I found inside was this brilliant piece of marketing.

With the exact same form factor (and weight) as a £1 coin, this ‘token of thanks’ allows you to (literally) save your pounds when grabbing a trolley in the supermarket. Now I avoid supermarkets like the plague, but for those who don’t or can’t, its the bank’s positioning made tangible. But above all, it is actually useful, so will no doubt get much attention around Britain’s hypermarkets. I wonder who the agency was? Anyone?

10.06.2008 by Zoltan

Uniqlo, the statisticians wet-dream

It all started with their collaboration with yugop. And wether you like their generic clothes or not, it seems that Uniqlo cannot put a digital foot wrong.

Their latest site Uniqlo Try is like a questionnaire on too-much protein shake. It uses videos of their customers within a PV3D engine to represent abstract data visualisation - thus making sense of the questions and bringing to life the statistics.

03.06.2008 by Zoltan

Now Showing

‘Now Showing’ is an exhibition “exploring the Lost ‘Art’ of the Film Poster” currently at The Cosh Gallery in London. 40 creatives were asked to submit a design/illustration for an iconic film. The two below stand out to me, especially the bold elegance of the ‘Birds’ poster by Corey Holms / Marian Bantjes. See the full set at flickr.