01.05.2007 by Zoltan

Justice D.A.N.C.E.

This has got to be one of the best videos I’ve seen in a long time, and i’m not talking about the great motion design or animation. Its the tees man! The shear volume of work that went into each one of them, but more importantly, the social commentary - explicit or not - that i find so appealing. Their target market is the blank-tee / AA generation, and so using the tee as the canvas for the bands visual ideas is, IMHO, a brilliant example of marketing. Even more so when you consider that each of these shirts can be purchased online (apparently). If you know where, please let me know!