25.08.2006 by Zoltan

IKEA’s new site

IKEA’s campaign sites are increasingly something to look forward to, and this is no exception. In what looks like the follow up to their matrix-meet-kitchen website of earlier this year, this one adopts a story-based (as in building not narrative) interface and full-screen immersive video. Its in Swedish, but you’ll get the idea… Check it out

By the very talented chaps at Forsman & Bodenfors